Bella Huang
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Maiden Lane

 

Maiden Lane

Objective

Create an identity system based on the company's original essence. Design a series of products with the new identity system. Maiden Lane is a retail store that carries selected brands of the best quality for female customers while encouraging the advancement of self-expression through fashion. 

 

Approach / Upscale Style

I created a graphic identity that is simple and elegant. It represents a brand that promotes sharing their love of exquisite design and contemporary classics, while offering uniquely styled goods that bring excitement to the customers’ daily lives.

 
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